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Objectives

Program Educational Objectives (PEOs)

Graduates of the Bachelor of Business Administration (BBA) program will be able to:

  • PEO 1: Demonstrate comprehensive knowledge of business, management, accounting, finance, human
    resources, and industry-specific practices by applying relevant theories, models, and international standards to
    support effective decision-making.
  • PEO 2: Apply strong analytical and problem-solving skills to identify organizational issues,
    interpret financial and non-financial data, evaluate alternatives, and deliver timely, effective solutions in
    diverse business environments.
  • PEO 3: Utilize modern information technologies, analytical tools, and research methods to
    enhance organizational performance, foster innovation, and support evidence-based managerial decisions.
  • PEO 4: Exhibit ethical, socially responsible, and sustainable leadership by addressing ethical
    issues, cultural diversity, corporate social responsibility, and environmental concerns in all managerial
    actions.
  • PEO 5: Demonstrate professionalism, effective stakeholder engagement, and entrepreneurial
    capability to manage people, processes, and resources across various industries, including specialized sectors.
  • PEO 6: Commit to lifelong learning by continuously updating their knowledge, adapting to
    emerging trends, and integrating theoretical and practical insights for ongoing personal and professional
    development.
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